This course is for all who aspire to launch their business online or want to expand their current business. The best part of engaging in eCommerce is that it may need time to develop a sense of understanding, but it needs very little time to set up. You do not have to quit your current job if you want to enter this field, it will run parallel to your current schedule in life. However, if you have already chosen to quit your job and devote all your time in this field, your efforts will not be in vain after your complete this course.


E-Commerce:

Electronic commerce (commonly known as eCommerce) can be simply explained as the exchange of goods and services against money through an electronic device (which does not involve paper documents). Things like an exchange of goods or services and transmission of funds and data over the Internet fall under eCommerce. Transactions can take place between B2B, B2C, C2C or even C2B. ECommerce can be conducted via a diverse range of applications like email, fax, shopping carts, catalogs, Electronic Data Interchange, File Transfer Protocol and various other Web services.

E-Commerce Growth Hacking:

Growth hacking has become the most popular adage of eCommerce in 2014. Growth hacking has become the primary study of eMarketers as it involves the understanding of user psychology and how it can be hacked to achieve a perfect user-product relationship. Present day, it is not about driving traffic, but it is about retaining them. How much traffic can be retained completely, depends on the potential of the Growth Hacker. A growth hacker uses all the tools of eTrade, such as Search Engine Optimization, A/B Testing, Content Positioning, Email Marketing, Social Media Marketing, Online Reputation Management, Conversion Rate Optimization etc, not only to boost traffic but also to ensure the retention of customers.

To Whom:

Aspiring eMarketers who want to enter the field of eCommerce or are presently associated with eCommerce and want to hone their skill and knowledge can apply for this course. If you are a Potential Entrepreneur who wants to establish an online territory, this course will help you achieve your dreams.

The Course:

This course is for all who aspire to launch their business online or want to expand their current business. The best part of engaging in eCommerce is that it may need time to develop a sense of understanding, but it needs very little time to set up. You do not have to quit your current job if you want to enter this field, it will run parallel to your current schedule in life. However, if you have already chosen to quit your job and devote all your time in this field, your efforts will not be in vain after your complete this course.

The aim of this course is to provide candidates with the applied knowledge of the important aspects of eCommerce. It will enable you to outpace the competition by providing in-depth knowledge of the tools of the trade in an online business. Techniques like creation, operation and management of eCommerce business will be inculcated part by part through theoretical and practical knowledge of subject mentioned below:

Subject:

Phase I: Defining E-commerce (Foundation)

  • Introduction to eCommerce
  • What makes eCommerce more Important
  • Online Market Research & Consumer Behavior
  • Legal Considerations in E-commerce ( International, Sri Lanka )

Duration: 12 Hours / 4 Classes

Phase II: Preparation

  • Concept development and Experimentation (CD&E)
  • Brainstorm and Validate your product Ideas
  • Technical requirement implementation
  • Preparing your eCommerce Business Market, Operational plan
  • Final Product Development and Defining E-commerce Platform

Duration: 12 Hours / 4 Classes

Phase III: Investment & Beta Launch

  • Develop prototype, Wireframe, and your dream team
  • Product Page development & Landing Page Techniques
  • Startup Acceleration ( Self-Funding / Angel / Venture Capital )
  • Mentoring support ( Local incubators, Startup Events, Co-Working Place)

Duration: 12 Hours / 4 Classes

Phase IV: Marketing & Growth Hacking

  • E-Marketing through Social media, Search marketing, Inbound Marketing
  • Sales Automation, eCommerce tools, and Advanced GH Techniques
  • Mobile and mCommerce Strategies for Your eCommerce business
  • Viral Promotion strategies via Email, PR, Affiliates, Resellers and stakeholders relationship

Duration: 16 Hours / 4 Classes

Benefits:

  1. Overcome Geographical restrictions and launch your own business from scratch
  2. Guidance for Online Merchant account, Debit card, and US virtual bank account
  3. Funding, Mentoring support from Local and International Angels and Business owners
  4. Free Education materials, Growth hacking Tools  and Cloud Server for your site
  5. Help the community by creating additional employment opportunities.

Location:

The Trainer:

Sharanyan Sharma – Professional eCommerce consultant and certified Search & Social media marketer specialize in Emarketing, Growth hacking, Bootstrapping new Startups and Entrepreneurship.

Course Fee: 

  • Absolutely FREE

Inquires:

  • Email:[email protected]
  • Twitter: @sharanyanlk

An Award winning Entrepreneur, passionate about #Startup #eCommerce and #Digital Marketing Strategies.