Posts Tagged: Split Testing

Top Conversion Rate Optimization Strategies for E-commerce Sites

PIN CRO Process
. Therefore, this process rules the manner in which a user interacts with a site for increasing the chance of their conversion into leads. Its goal is to increase the number of conversions from the current traffic as opposed to the boosting traffic. According to the 2013 conversion rate optimization report, around 28% of the surveyed companies are satisfied with their conversion rates, which marks the highest hike of 6% since 2009. Therefore, it is clear that more companies are taking CRO seriously. It is vital for them to know that several factors affect conversion rates, such as color, videos, and social media presence. One needs to consider these factors for designing conversion¬†rate optimization best practices or strategies. Here are top 10 strategies to consider[…]