As a tech and marketing entrepreneur, I often mentor startup founders who have a vision, a solid product, and even early traction — but struggle when it comes to understanding the metrics that actually drive growth and investor confidence. If you’re building a startup, these are not just numbers — they’re the heartbeat of your business. Whether you’re talking to VCs or analyzing your next…
Due to Sri Lanka’s unending economic crisis, most local businesses are started transforming their business into the USA and UK, and other groups of people migrating to other countries with no options left. Last year I published a post about how to prepare yourself to incorporate Single member LLC in the USA If you already registered your LLC, LLP from Delaware, Wyoming states, then it’s high…
The wait is over, Most of you asked me to write about my USA business incorporation Journey. As I mentioned in my LinkedIn post, it’s NOT just another LLC registration but a complete transformation for me! in other words, it’s a paradigm shift for my company. As a small business owner who is closely working with the global market, this was my five years of…
Amid the COVID-19 pandemic, most of the companies are implementing voluntary or mandatory work-from-home policies. That means many of us are dealing with a new challenge: working from home for the first time, full-time. For some people, working from home means fewer distractions and greater productivity. But not everyone comes into this category. For some, working remotely can be quite a challenge with countless distractions,…
The worldwide pandemic lockdowns forced people to change their lifestyles to the “new normal”, and these changes dramatically affected the app business. As people turned to their mobile devices to work, study, and have fun, which increased the competitiveness in the app stores. But, this is not the only surprise 2020 brought to the mobile app publishers, with the IDFA deprecation announced last year and…
You know what? YouTube is the first largest search engine for videos and the second-largest search engine in the world. Besides, YouTube is owned by Google, which means YouTube videos appear in Google search results more often than videos from other platforms. So, just as you use SEO for your web pages, you need to use YouTube SEO for your videos as well. Today, in…
Want to grow your business without increasing your budget for marketing? Then leverage the power of SEO-friendly Content. However, creating SEO friendly content often requires time and effort. But, the benefits are worth it- if you do it right, SEO-friendly content will pay off in the long run. Many people have the misconception that SEO-friendly content can’t be user-friendly. In fact, well-optimized, high-quality content essentially…
A practical walkthrough of 13 key On Page SEO checklist to get a perfectly optimized page. With search engines looking at more than 200 SEO factors when ranking a website, how do you know which ones to focus on? Or better yet, what steps do you need to take first to boost your search rankings? The ultimate goal of your SEO effort is to get…
If you have heard the term Google Analytics 4 or GA4 and are somewhat familiar with Google Analytics, then this short blog post is for you. The intent of this post is to highlight a few things about Google Analytics 4 without going into the details. As GA4 improves, new items will be added to this post and updated versions will be released. Top 20…
You don’t need to be informed about how important social media is. We can clearly see how the field has evolved as a major marketplace over the past few years. Nowadays, companies and agencies giving more importance to their social media marketing. Social media marketing is a very broad concept that comprises many social media platforms and marketing methods. It can be simply described as…